Hope and Zak own and operate Wellfleet Sea Salt Company, which produces an all-natural sea salt from the waters of Wellfleet, Cape Cod. They met at Skidmore College as freshmen, and entered a business plan competition with their sea salt idea in their junior year; after winning seed money, they moved to Cape Cod to start their business and now live there full-time. All of the greenhouse construction, labor, and packaging of the sea salt is done by Hope and Zak, completely by hand. Their love of good food and the ocean is what sparked their interest in sea salt. Their salt is made using only the sun and wind and is very eco-friendly. They do not add anything to the salt and it remains in a completely natural state, including all of the minerals found in Wellfleet water. It has a very unique flavor, just like the famous seafood of Cape Cod.